Amazon to Launch Mobile Ads, in a Threat to Google and Facebook

Amazon is looking to get in on the highly lucrative billion dollar mobile ad market to compete with Google and Facebook.

” Amazon has been beta testing the ads on Apple Inc.’s iOS platform for several months, according to people familiar with the plan. A similar product for Google’s Android platform is planned for later this year, said the people, who asked not to be identified because they’re not authorized to share the information publicly. “

See details below from Bloomberg